The Swiss Brand presented the IWC Filmmaker Award to Chloé Zhao at the Tribeca Film Festival, one of the most popular cultural events, in New York.
The Tribeca Film Festival is a much-awaited event in the cultural calendar. It celebrates the power of storytelling in a variety of forms and is a platform for expression, independent filmmaking, and immersive entertainment. The Tribeca Film Festival was founded by Robert De Niro, Jane Rosenthal, and Craig Hatkoff in 2001 to spur the economic and cultural revitalization of lower Manhattan following the attacks on the World Trade Centre.
IWC Schaffhausen celebrated the art of filmmaking and showcased its support for emerging artists at the fifth annual “For the Love of Cinema” gala dinner. This year, the Swiss luxury watch manufacturer presented the IWC Filmmaker Award to Chloé Zhao. This annual award is presented to an up-and-coming filmmaker who has created an inspiring work of art to further their craft and talent.
The Swiss watch manufacturer founded its IWC Filmmaker Award several years ago in order to support both up-and-coming and already established filmmakers. IWC presents the award as part of its commitment to the film festivals in Beijing, Dubai, Zurich, Singapore, and London, and now for the fifth time in its role as Official ‘Festival-Time’ Partner of the Tribeca Film Festival in New York City.
The evening’s host, comedian Samantha Bee, entertained a total of 160 distinguished guests, including actors Robert De Niro, Uma Thurman, and Taylor Schilling as well as IWC brand ambassadors Rosamund Pike, Adriana Lima, and Karolina Kurkova. An exclusive performance by Tony and Grammy Award Winner Cynthia Erivo closed the evening’s event.
With strong roots in independent film, the Tribeca Film Festival has evolved into a great cinematic platform. Thanks to creative links with brands like IWC Schaffhausen, it is also emerging as a strong voice in cultural arts.